Free The Male Brain by Louann Brizendine Page B

Frank was so gorgeous and charming that women were ready to believe his little deceits. And according to studies, Frank has plenty of company in this "no strings, no commitment" mating strategy. They showed that deception serves as an important part of men's mating strategy for short-term partners . And researchers found that three out of four men said they were willing to lie or "modify the truth" to persuade women to have sex with them . They found that the things dating men lie about are similar around the world. Men exaggerate their wealth, status, and business and social connections . Frank frequently exaggerated his income and financial prospects and rarely missed a chance at name-dropping.
    Now that Nicole and Ryan were seeing each other a few times a week, she sometimes heard Frank bragging about his latest conquests. She was so put off by his maneuvering that she tried to warn his newest girlfriend, Stacey. But it was no use. Stacey's brain and body had already fallen under Frank's seductive spell. What she didn't know was that each time she and Frank had sex, she was falling a little more in love--the oxytocin released during her orgasms was binding her body and brain closer to Frank . But it was working the other way around for him. He was starting to get bored. The more Stacey tried to pin him down to future plans, the more he squirmed . He felt it was time to move on. No cage of domesticity for him.
    To be sure, both men and women try to manipulate the mating game. But when it comes to using verbal deception, researchers have found that men are biologically more comfortable with it than women. They measured the vocal strain of men and women telling lies to the opposite sex and found that the men showed much less electrical strain while they lied . This allowed the men like Frank to deceive in a more convincing manner. Ryan was glad Nicole didn't meet Frank first, because he knew Frank would have made a play for her immediately. She didn't seem like the type to fall for Frank's short-term mating style, but he'd been wrong about women before.

THE MALE BRAIN IN LOVE
    When Nicole finally invited Ryan to spend the night, he felt like he'd died and gone to heaven. After that, they made love every day, sometimes more than once, and he still couldn't get enough of her . Sex doesn't always lead to love, but for the male brain, it is a necessary part of getting there .
    Ryan's brain on sex was producing chemicals that create a blissful euphoria, similar to being high on cocaine. He couldn't figure out why, when he was away from Nicole for more than four or five hours, he started getting a primitive biological craving . If we could travel along Ryan's brain circuits on a miniature train as he was falling in love, we'd begin in an area deep at the center of his brain called the VTA, the ventral tegmental area. We'd see the cells in this area rapidly manufacturing dopamine--the brain's feel-good neurotransmitter for motivation and reward . As the train was being filled with dopamine at this VTA station, Ryan was starting to feel a pleasant buzz.
    Filled with dopamine, the train would speed along his brain circuits to the next station, the NAc, or nucleus accumbens, the area for anticipation of pleasure and reward . Because Ryan is male, we'd see the dopamine from the train being mixed with testosterone and vasopressin. If you're female, it gets mixed with estrogen and oxytocin . Mixing dopamine with these other hormones was now making an addictive, high-octane fuel, leaving Ryan exhilarated and head over heels in love . The more Ryan and Nicole made love, the more addicted their bodies and brains became .
    When the lovebirds were apart, they were constantly thinking about and texting each other. The love train with its addicting fuel makes it so we can't stop thinking, fantasizing, and talking about the person we're in love with. In one study, men and women said they spent up to 85 percent of their waking moments daydreaming