disguise, not a journal article?
Do all phone options and web links lead you back to “buy it now?”
Does it include a diet and exercise plan that looks about the same as every other plan out there?
Does any weight lost equal about 1-2 pounds per week – the same you could get on your own?
Do they insert tiny print anywhere in the ad? Can you even read it?
Lastly, have you heard Oprah going nuts over it?
Together, we can conquer the charlatans! Practice often, and maybe one day you, too, Grasshopp er can become a Kung Fu master.
The Big Duh
A few “secrets” and four simple topics that all start with “P” to help you along. You’ll read it and probably say “duh” – which means you’ve had the answer all along. All that other noise had you distracted.
The Big Secret
hCG , ab rollers, fat burning pills, fitness-based video games, pre-packaged food shipped to your home — the list goes on an d on. Consumers can't watch TV, listen to the radio, read a magazine or even just walk through a bookstore without being inundated with thousands of differ ent “secrets” to weight loss.
Brace yourself, because here come s the biggest secret of all...
You do not need any of it!! Did you read that? You do not NEED any of it to lose weight.
Now pay me $300. Thank you.
What? That didn't seem worth $300 to you? But you just bought some insane battery-operated muscle stimulator and some weird looking shoes both promising to “melt away unwanted fat and tone flabby muscles . ” My advice and k nowledge is worth more than those things . But you want more, right? OK, OK, but I suspect you'll still feel a little pissed off. We usually do get angry when we discover a problem had a simple solution and we've wasted time and mo ney seeking a complicated one.
Let's start with the basics. Weight loss is about setting up a calorie def icit in your body. Duh, right?
But let's think a little deeper for a moment. Energy, for the sake of this discussion, is found in chemical bonds, and the breaking of those bonds releases the energy. That's what our body does — it breaks apart bonds to release the energy we need to contract our muscles, fire neural synapses and smush other chemicals together (creation of other bonds). Energy is found in the molecular bonds of the food we eat — that's the ONLY intake of chemical bond energy into our bodies. We don't suck chemicals/energy in through our ears or our eyeballs or our noses. We poke chemicals down our pie holes, and our digestive system starts tearing it all apart into smaller chemicals and shuttling it all off to various places — either for immediate use , or storage for future use , and stuff we can't do anything with heads on out .
T hink about it... in the mouth goes some chemical energy in the shape of chicken nuggets or blueberries or an apple fritter and our bodies manage to extract energy from it — by breaking it down and breaking it down... moving it around, shuttling it off for use or storage, and out goes the waste. Did you ever look at a chicken nugget and think, “ H hmmm , these molecules will turn into finger nails and unwanted facial hair”? Bu t they do, among other things.
So each of us needs a certain amount of energy found in those molecular bonds in the chicken nuggets to stay alive (basal metabolic rate), move around (physical activity) and digest more chicken nuggets (thermic effect of food). If we swallow the exact amount of energy needed to do those three things, then we are in "energy balance" — we use up exactly what we take in and nothing gets shuttled off for storage. If we eat less than is required, we have to take stuff out of storage to make up the difference. And of course, if we poke down more than is needed, the excess is sent off to storage so that we have