a formula for avoiding industrial strife. The corporations were not above coal-industry-like repression, albeit of a less violent nature: Many workers were required to sign âyellow-dogâ contracts vowing not to join unions, and suspected violators were discharged and blacklisted. Companies maintained elaborate and efficient departments for spying on employees. But equally important, the steel towns themselves, along with other corporate welfare measures, seemed to reconcile workers to lives of nearly ceaseless, low-paid toil.
Steelworkers likely viewed home ownership or even low rents, as in Sparrows Point or the Carnegie-built dwellings at Munhall, as a pay subsidy. Moreover, the central place of the factories in the towns, and of the guiding and beneficent hand of the plant managers, probably shaped residentsâ sensibilities. Company largesse was evident: Over a twelve-year period ending in 1924, U.S. Steel spent more than $22 million on playgrounds, schools, gardens, clubs, and a visiting-nurse program. Town sanitation facilities were another big expense. U.S. Steel funded Boy Scout troops and sports teams, and Bethlehem Steel, a ninety-piece, touring military band. Such efforts built a sense of pride and company loyalty among workers and a positive attitude toward these corporations among the public at large. 17
There were other corporate welfare measures, too. In 1903, U.S. Steel began a stock-purchase plan that allowed model employees to buy shares on installment at below-market prices, and more than 26,000 employees immediately took part. Republic Steel, Cambria, and Youngstown Sheet and Tube copied the program. By 1921, Bethlehem Steel workers owned company stock worth $40 million. Under Schwab, that company particularly favored paying monthly bonuses tied to productivity increasesââa cash premium on personal efficacy and endeavor,â in his words. These bonuses went to managers and skilled workers only, however. As in most regards, the semiskilled and particularly the unskilled, who got a flat 37 cents per hour at Bethlehem, were neglected. 18
Skilled workers were also made aware that there were clear avenues for promotion and that they were ever being prepared to ascend the job ladder. The unskilled received little in the way of pay or perks, as most seemed content with what they got. Before World War I, the immigrant
ranks included a great many unmarried men who believed they were in the United States only temporarily, just long enough to gather sufficient funds to buy property back in their home countries. They expected to endure a period of harsh sacrifice, doing unpleasant and even dangerous work, and their greatest complaint came when they felt there was not sufficient work to go around.
Perhaps the biggest problem for the steel companies before World War I came from the periodâs influential social critics and reformers. The 1909 Pittsburgh Survey, and a series of articles for American Magazine summarizing the survey findings, exposed the industryâs relentlessly long work hours, speed-up, low pay, and repressive attitude that âstifles initiative and destroys healthy citizenship.â The U.S. Senateâs labor committee denounced U.S. Steelâs âbrutal system of industrial slavery,â while the New York World ran a series of articles on steel-town conditions, which the newspaper called âa crime against humanity.â
Judge Gary, for one, was contriteâat least a little bit. He responded by enhancing the corporationâs social welfare programs. The company initiated a new âboost for safetyâ program in the mills, adopting a variety of effective safety devices and practices along with a generous compensation plan for the injured. But despite the fact that much of the criticism was focused on the steel industryâs long workdays, U.S. Steel clung to the two-shift, seven-day system.
At one of the regular, lavish dinners that