teeth to indicate interest and a kind of enthusiasm for the quality of the hurt. The little man was looking into Juanâs face, his eyes shining with pleasure and anticipation.
âYou think itâs bad?â he demanded.
âYouâre damn right, itâs bad,â said Juan.
âYou think I should get a doctor?â
âWell, I would if it was me.â
The little man chuckled with delight. âThatâs all I wanted to hear,â he said. He ran his thumbnail down his instep, and the top of his foot lifted offâthe skin, the blood, the mashed toes âand underneath there was his foot whole and unhurt and his toes untouched. He put back his head and laughed with glee.
âGood, isnât it? Plastic. New product.â
Mr. Pritchard had come close, a look of disgust on his face.
âItâs the âLittle Wonder Artificial Sore Foot,â â the man said. He pulled a flat box from his side pocket and handed it to Juan. âYouâve been so nice to me, I want you to have one. Compliments of Ernest Horton representing the Little Wonder Company.â His voice raced with his enthusiasm. âIt comes in three sizesâone, two, or three crushed toes. This one Iâm giving you is the three-toe number, just like the one you just saw. Itâs got bandage and a bottle of artificial blood to keep the bandage looking terrible. Instructions inside. Youâve got to soften it in warm water the first time you put it on. Then it fits like skin and nobody can tell. You can have a barrel of fun with it.â
Mr. Pritchard leaned forward. Way in the back of his mind he could see himself taking off his sock at a board meeting. He could do it right after he got back from Mexico, tell some story about bandits first.
âWhat do you get for them?â he asked.
âDollar and a half, but I hardly ever sell for retail,â Ernest Horton said. âThe trade snaps them up as fast as I can get them. I sold forty gross to the trade in two weeks.â
âNo?â said Mr. Pritchard. His eyes were wide with appreciation.
âShow you my order book if you donât believe it. Itâs the fastest selling novelty Iâve ever handled. Little Wonder is cleaning up with it.â
âWhat is the mark-up?â Mr. Pritchard demanded.
âWell, I wouldnât like to say unless youâre in the trade. Business ethics, you know.â
Mr. Pritchard nodded. âWell, Iâd like to try one at the retail price,â he said.
âGet you one right after I eat. You got that buttered toast?â he asked Norma.
âComing up,â said Norma, and she went guiltily behind the counter and switched on the toaster.
âYou see, itâs the psychology that sells it,â Ernest said exultantly. âWeâve stocked artificial cut fingers for years and they moved slow, but thisâitâs the psychology of taking off your shoe and sock. Nobody ever thinks youâd go to the trouble of doing that. The fellow that figured that out got himself a very nice fee.â
âI guess youâre making a little something out of it yourself,â said Mr. Pritchard with admiration. He was feeling much better now.
âI do all right,â said Ernest. âI got one or two other little things that might interest you in my sample case. Not for sale except to the trade, but Iâll demonstrate them. It might give you a laugh.â
âIâd like to take half a dozen of the sore feet,â said Mr. Pritchard.
âAll the three toes?â
Mr. Pritchard considered. He wanted them for gifts, but he didnât want competition. Charlie Johnson could sell the tricks better than Mr. Pritchard could. Charlie was a natural comic.
âSuppose you let me have one three-toe and three two-toe and two one-toe,â he said. âThatâd be about right for me, I guess.â
The quality of the rain was changing. It came with
JK Ensley, Jennifer Ensley