Free You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself by David Mcraney Page B

during a crisis and pretending everything will continue to be as fine and predictable as it was before. Those who defeat it act when others don’t. They move when others are considering whether or not they should.
    As Johnson points out, the brain must go through a procedure before the body acts—cognition, perception, comprehension, decision, implementation, and then movement. There’s no way to overclock this, but you can practice until these steps individually are no longer complex, and thus no longer take up valuable brain computation cycles. Johnson likens it to playing an instrument. If you’ve never played a C chord on a guitar, you have to think your way through it and awkwardly press down on the strings until you make a clumsy twang. With a few minutes of practice, you can strum without as much deliberation and create a more pleasant sound.
    To be clear, normalcy bias isn’t freezing at the first signs of danger like a rabbit who confronts a snake, which is a real behavior humans can succumb to. To suddenly stop moving and hope for the best is called fear bradycardia, and it is an automatic and involuntarily instinct. This is sometimes referred to as tonic immobility. Animals like gazelles will become motionless if they sense a predator is nearby in the hopes of tricking its motion-tracking abilities by blending into the background. Some animals go so far as to feign death in what is called thanatosis.
    In 2005, researchers at the University of Rio de Janeiro were able to induce fear bradycardia in humans just by showing subjects photos of injured people. The participants’ heart rates plummeted and their muscles stiffened immediately. To be sure, this sort of behavior happens in a disaster, but we are talking about something different with normalcy bias.
    Much of your behavior is an attempt to lower anxiety. You know you aren’t in any danger when everything is safe and expected. Normalcy bias is self-soothing through believing everything is just fine. If you can still engage in your normal habits, still see the world as if nothing bad is happening, then your anxiety stays put. Normalcy bias is a state of mind out of which you are attempting to make everything OK by believing it still is.
    Normalcy bias is refusing to believe terrible events will include you even though you have every reason to think otherwise. The first thing you are likely to feel in the event of a disaster is the supreme need to feel safe and secure. When it becomes clear this is impossible, you drift into a daydream where it is.
    Survivors of 9/11 say they remember gathering belongings before leaving offices and cubicles. They put on coats and called loved ones. They shut down their computers and had conversations. Even in their descent, most moved at a leisurely pace—no screaming or running. There was no need for anyone to say “Remain calm everyone,” because they weren’t freaking out. They were begging the world to return to normal by engaging in acts of normalcy.
    To reduce the anxiety of impending doom, you first cling to what you know. You then mine others for information. You strike up dialogs with coworkers, friends, and family. You become glued to the television and the radio. You gather with others to trade what you know so far. Some believe this is what happened as the Bridge Creek–Moore F5 tornado approached, which caused some people not to seek shelter. All the tools of pattern recognition, all the routines you’ve become accustomed to are rendered useless in a horrific event. The emergency situation is too novel and ambiguous. You have a tendency to freeze not because panic has overwhelmed you but because normalcy has disappeared.
    Ripley calls this moment when you freeze “reflexive incredulity.” As your brain attempts to disseminate the data, your deepest desire is for everyone around you to assure you the bad thing isn’t real. You wait for this to happen past the point when it becomes obvious it will